The Problem With Public Data
Miranda Partners is publishing our first guest blog, from Miguel Angel Davila, a founding partner at Tukan. As the blog shows, TUKAN collects, cleans, and standardizes millions of data points for the Mexican market, with a focus on the financial sector. For the data junkies out there like ourselves, we cannot recommend TUKAN highly enough.
In the past few years, one of the major breakthroughs for companies is that it has become considerably easier to generate and make sense of first-party data.
Ten years ago, most companies were not even using, or even aware of, the data that they produced.
What changed? The necessity to understand business operations at a faster rate brought forth the emergence of great products that helped companies make sense of internal data more efficiently, such as: Databricks, Tableau, Snowflake, among others; coupled with an accelerated increase of mobile and internet penetration that has made first-party data collection more efficient.
It should come as no surprise that – according to a study from the World Economic Forum – more than 80% of companies state that they have implemented big-data analytics and machine learning technologies within their organizations.
The incredible thing about these changes is that companies have gone from being completely unaware of the data they produce, to not being able to get their hands on enough data to outsmart their peers and gain a competitive edge. After all, if companies really want to know what’s happening outside their organization, they will need external data.
According to a study conducted by Capgemini, companies that extensively leverage external data in their decision making processes, enjoy (on average) a 70% higher revenue per employee and 22% higher profitability. Furthermore, the main three external data sources are: data from aggregators, public and open datasets.
If leveraging external data is such a good thing for driving better business decisions and growth, why isn’t everybody doing it? The short answer: because it’s hard.
Out there (in the wild), databases are numerous, scattered, dirty and hard-to-handle. This requires analysts and data-scientists to spend 60 – 80% of their time (on average) prepping and cleaning the data to make it actionable. If we’re thinking of a 5 day workweek, that’s just one day left for actual analysis. Here’s when companies and data teams realize that when it comes to data, public has a very different meaning from free.

If companies truly want to make a significant impact by working with public data, they can’t afford to spend that amount of resources solely on prepping, cleaning and updating public data sources. That’s where TUKAN comes in to help.
We have spent so much time facing the problems associated with processing public data, that we’ve made it our mission to make sure no analyst has to spend another second cleaning and prepping the data they need for their analysis.
TUKAN’s service consists on taking care of all the dirty work that comes associated to using third-party data; we clean, standardize and collect millions of data points that are made actionable through an easy to use web-platform and API, where our users can find and download data sources quickly, merge datasets across different sources, create customized tables, charts and reports that update automatically.
Finally, to make sure that every single dataset in our catalog has value, we are building our catalog alongside our clients which guide us in the direction we need to go. So if you’re curious about incorporating public data into your decision making, sign up for a free demo at our website and we’ll figure out a way to help!
El Pulso de los Medios – Agosto 2021
El Pulso de los Medios – April
Por Gabriela Jiménez Cubría, Jorge Luis Cortés y el equipo de Miranda Media & PR
Mexican journalism, increasingly targeted by organized crime and institutions, continues to shine. This summer has been successful for many communication professionals, while new spaces for women and young people emerge that we hope will be an example of work for their collaborators in times of crisis.. If you want to get this newsletter in your inbox, please click here.
And to read the full newsletter, please click on Spanish version.
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El Pulso de los Medios – Julio
El Pulso de los Medios – April
Por Gabriela Jiménez Cubría, Jorge Luis Cortés y el equipo de Miranda Media & PR
One of the top stories in the news this month involving the world of Mexican journalism has been the case of Vallarta-Cassez and the footage of their apprehension from 2005. Additionally, some of the most important media outlets in the country continue to make leadership changes, while acts of harassment and authoritarianism against journalists and informative platforms continue. If you want to get this newsletter in your inbox, please click here.
Which Mexican pollster won the 2021 elections?
By Oscar Alcántara
As the candidates came out to declare victory after the June 6 elections, several pollsters also claimed (publicly and privately) to have “won” by having the most accurate projections. Unlike elections, there are multiple ways to evaluate polls; however, we will tell you who came the closest to the actual election day results.
For the full analysis, we invite you to read our article in Spanish
El Pulso de los Medios – Junio
El Pulso de los Medios – April
By Gabriela Jiménez Cubría and Jorge Luis Cortés, Miranda Media
Bitter terminations of employment, economic crises, and tense relationships between journalists and government authorities make up the June edition of El pulso de los Medios. If you would like to read to the full version, please click on the Spanish button on the upper right section of this website. If you want to get this newsletter in your inbox, please click here.
El Pulso de los Medios – Mayo
El Pulso de los Medios – April
By Gabriela Jiménez Cubría and Jorge Luis Cortés, Miranda Media
This month, El Pulso de los Medios brings you the latest on changes in organizations such as Mexicanos Contra la Corrupción y la Impunidad; conflicts between journalists and public officials (including President López Obrador); and additional complaints of sexual and labor harassment at El Heraldo de México. If you would like to read to the full version, please click on the Spanish button on the upper right section of this website. If you want to get this newsletter in your inbox, please click here.
El Pulso de los Medios – Abril
El Pulso de los Medios – April
By Gabriela Jiménez Cubría and Jorge Luis Cortés, Miranda Media
This month, El Pulso de los Medios brings you the latest on the Televisa – Univisión merger, will it result in a happy ending? We also discuss the departure of Jude Webber, Mexico’s Financial Times correspondent, and TV Azteca’s deep financial struggles.If you would like to read to the full version, please click on the Spanish button on the upper right section of this website. If you want to get this newsletter in your inbox, please click here.
El Pulso de los Medios
Título: El Pulso de los Medios – March
By Gabriela Jiménez Cubría, Miranda Media
This month, El Pulso de los Medios brings you the latest on the scandal surrounding Andrés Roemer (TV anchorman and member of the Mexican Elite), as well as the unfortunate start of Barbara Anderson’s media outlet, La Lista.If you would like to read to the full version, please click on the “Spanish” button on the upper right section of this website. If you want to receive this newsletter in your inbox, please click here.
El Pulso de los Medios
By Gabriela Jiménez Cubría, Miranda Media
The second month of 2021 comes with a lot of changes in the Mexican media landscape. Some news outlets started out the year on the wrong foot, and others disappeared. The beginning of the year has brought new leadership and survival strategies.
If you want to get this newsletter in your inbox, please click here.
El Pulso de los Medios
By Gabriela Jiménez Cubría, Miranda Media
Miranda’s first 2021 edition of Media Pulse has all the latest news on the Mexican media. Leadership changes, new media outlets, and more tragic losses of journalists from Covid-19.
If you want to get this newsletter in your inbox, please click here.